Color Wars on Twitter (MeM Addiction Part III)

Apparently, Twitter can be anything you can imagine.

The Color Wars on Twitter are a perfect example. It has been twelve days and they are solidifying and getting serious. There are thousands of people playing on dozens of teams and there are games for the teams to participate in. Official headquarters are at ColorWar2008, made by the SepiaTeam. This may be the first time Twitter has been used on a wide scale for any kind of game. Check it out, just do it. I can't explain.

The creator Ze Frank says: "So, for a while I've been thinking about how a color war might look online. How would you play tug of war, or other group games that were silly, time limited, and awesome... and more importantly how could you create teams within an already functioning environment to have that same people-mash-up effect that we did at camp. Twitter seemed perfect."

As with the best games, there is always meaning behind the fun, and Color Wars is "an idiom that can be used to create rapid affiliation and action models in the future." (ZF)

Thank you Ze Frank. Thank you thousands of bored, creative people.

P.S. There is a youtube video about it, there is a comic. It is officially in the zeitgeist. Rock on Colors.